Air Medulin

Scenic flights over Istria — a full rebrand and booking-ready website that turned a decade-old site into a daily booking channel.

The challenge

Air Medulin offers panoramic flights over Pula and the Istrian coast, but almost nothing about their presence reflected that experience. The brand had no consistent identity, the website was over a decade old — outdated in design, missing key information, and built around imagery that no longer represented the service. Most critically, there was no way to actually book a flight online: interested travellers landed on the page, found no clear next step, and left. On top of that, the business was barely visible on Google and had no way to reach the international audience that makes up much of its market.

The approach

We treated this as a full rebrand, not a website refresh — because a modern booking experience means little wrapped in a dated identity. The plan was to rebuild the brand from the ground up, carry it consistently across every touchpoint a customer meets, and put a booking-ready website at the centre of it all. From the first sketch to the final campaign, every decision served one goal: turn interest into booked flights.

The solution

The studio delivered the complete rebrand end to end. It started with a new visual identity — logo, colour system, typography and a consistent visual language that finally matched the premium feel of a flight over the coast — then carried that identity into the physical world through business cards, flyers and branded t-shirts. At the centre sits a new website built on WordPress and Elementor, designed to convert, with Amelia Pro as a dedicated booking engine so visitors can reserve a flight directly — the single piece the old site was missing. On-page SEO pushed the site onto Google’s first page for panoramic-flight searches, and for the season we layered a Google Ads campaign across Croatian, German and English on top of organic reach, driving additional traffic and daily bookings.